<p>The <a href="https://canucksarmy.com/news/report-canucks-goaltender-thatcher-demko-wont-be-ready-for-training-camp-preseason">Vancouver Canucks</a> are embracing change as they prepare for the 2024-25 NHL season. One of the most noticeable changes comes in the form of a brand-new centre ice logo at Rogers Arena, marking the first alteration to the ice design since the 2019-20 season. The new logo features an enlarged version of the team’s iconic Orca logo, which has been a staple of the Canucks&#8217; branding for years.</p>
<div class="bam-inline-promotion-block" data-max-length="2" data-placement-id="2111" data-context="web-content-promocard" data-property-id="329"></div>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" data-width="550" data-dnt="true">
<p lang="en" dir="ltr">The moment there&#39;s a chill in the air: install the ice. 🧊 <a href="https://t.co/DWQUvQwD8V">pic.twitter.com/DWQUvQwD8V</a></p>
<p>&mdash; Vancouver Canucks (@Canucks) <a href="https://twitter.com/Canucks/status/1827088661503963294?ref_src=twsrc%5Etfw">August 23, 2024</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<p>As the summer comes to an end, the Canucks are gearing up for training camp, and the fresh ice is ready for action. The decision to increase the size of the <a href="https://canucksarmy.com/news/nhl-network-canucks-elias-pettersson-j-t-miller-top-20-centremen">Canucks logo at centre ice</a> is part of a broader effort to refresh the team&#8217;s image and signal a new era following last season’s playoff success. The last time the Canucks made a significant change to the ice design was during their 50th anniversary season in 2019-20 when they introduced a special logo to mark the milestone.</p>
<blockquote class="twitter-tweet" data-width="550" data-dnt="true">
<p lang="en" dir="ltr">Canucks have 50th-anniversary logo at center ice this year. (h/t Wade Heidt) <a href="https://t.co/63LRZgGLlS">pic.twitter.com/63LRZgGLlS</a></p>
<p>&mdash; Uni Watch (@UniWatch) <a href="https://twitter.com/UniWatch/status/1163413942762426368?ref_src=twsrc%5Etfw">August 19, 2019</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<p>This latest change also provides a throwback to the <a href="https://canucksarmy.com/news/3-goaltenders-canucks-could-sign-accordance-3-different-outcomes-demkos-status">2010-11 season</a>, another memorable year for the Canucks. The centre ice logo from that season remains a fan favourite, and many are hopeful that the new design will carry the same significance as the team looks to the future.</p>
<blockquote class="twitter-tweet" data-width="550" data-dnt="true">
<p lang="en" dir="ltr">For the 2010-11 season, the <a href="https://twitter.com/hashtag/Canucks?src=hash&amp;ref_src=twsrc%5Etfw">#Canucks</a> celebrated their 40th anniversary with this commemorative logo.</p>
<p>This logo became the team’s center ice logo, and was also used on the game pucks. A version of the logo was also worn on the team’s throwbak uniforms.</p>
<p>Logo from <a href="https://twitter.com/sportslogosnet?ref_src=twsrc%5Etfw">@sportslogosnet</a>. <a href="https://t.co/tRwvT88JT8">pic.twitter.com/tRwvT88JT8</a></p>
<p>&mdash; Vancouver Canucks History (@canucks_history) <a href="https://twitter.com/canucks_history/status/1813955915797930312?ref_src=twsrc%5Etfw">July 18, 2024</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<p>Fan reactions to the new centre ice logo have been mixed. Some fans have welcomed the bold update, appreciating the larger logo as a statement of the team&#8217;s renewed ambitions. Others, however, have expressed nostalgia for previous designs, such as the black skate and are hesitant to embrace the change. This split in opinion is not uncommon when it comes to changes in team branding, but it highlights the <a href="https://canucksarmy.com/news/report-jonathan-lekkerimaki-to-represent-the-canucks-at-the-2024-nhlpa-rookie-showcase">deep connection that fans have with the Canucks&#8217; identity.</a></p>
<blockquote class="twitter-tweet" data-width="550" data-dnt="true">
<p lang="en" dir="ltr">The new centre ice logo design is not good <a href="https://t.co/UlsgmFUmTu">https://t.co/UlsgmFUmTu</a> <a href="https://t.co/E5HIR8Y7Ue">pic.twitter.com/E5HIR8Y7Ue</a></p>
<p>&mdash; Josh Elliott-Wolfe (@ElliottWolfeJ) <a href="https://twitter.com/ElliottWolfeJ/status/1827098156435435813?ref_src=twsrc%5Etfw">August 23, 2024</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-width="550" data-dnt="true">
<p lang="en" dir="ltr">This has to be the nicest center ice logo in the league right now, so unique filling out the entire circle <a href="https://twitter.com/hashtag/Canucks?src=hash&amp;ref_src=twsrc%5Etfw">#Canucks</a> <a href="https://t.co/SuODAmrF38">pic.twitter.com/SuODAmrF38</a></p>
<p>&mdash; Liam (@millerthegoat9) <a href="https://twitter.com/millerthegoat9/status/1827097319139111050?ref_src=twsrc%5Etfw">August 23, 2024</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<p>For those eager to see the new design in action, the first opportunity will come on September 24th, when the Canucks take on the Seattle Kraken in their pre-season opener. This game will offer fans their first look at the updated centre ice logo in a competitive setting. However, the true test will come on October 9th, when the Canucks play their home opener against the Calgary Flames. With more fans in attendance and the excitement of the regular season, the new logo will surely draw even more attention.</p>
<p>Whether fans ultimately embrace the change or long for the previous design, the new centre ice logo will undoubtedly be a focal point of discussion as the Canucks gear up for their latest campaign.</p>


The <a href="https://canucksarmy.com/news/report-canucks-goaltender-thatcher-demko-wont-be-ready-for-training-camp-preseason">Vancouver Canucks</a> are embracing change as they prepare for the 2024-25 NHL season. One of the most noticeable changes comes in the form of a brand-new centre ice logo at Rogers Arena, marking the first alteration to the ice design since the 2019-20 season. The new logo features an enlarged version of the team’s iconic Orca logo, which has been a staple of the Canucks' branding for years.
<div class="bam-inline-promotion-block" data-max-length="2" data-placement-id="2111" data-context="web-content-promocard" data-property-id="329"></div>
&nbsp;

https://twitter.com/Canucks/status/1827088661503963294

As the summer comes to an end, the Canucks are gearing up for training camp, and the fresh ice is ready for action. The decision to increase the size of the <a href="https://canucksarmy.com/news/nhl-network-canucks-elias-pettersson-j-t-miller-top-20-centremen">Canucks logo at centre ice</a> is part of a broader effort to refresh the team's image and signal a new era following last season’s playoff success. The last time the Canucks made a significant change to the ice design was during their 50th anniversary season in 2019-20 when they introduced a special logo to mark the milestone.

https://twitter.com/UniWatch/status/1163413942762426368

This latest change also provides a throwback to the <a href="https://canucksarmy.com/news/3-goaltenders-canucks-could-sign-accordance-3-different-outcomes-demkos-status">2010-11 season</a>, another memorable year for the Canucks. The centre ice logo from that season remains a fan favourite, and many are hopeful that the new design will carry the same significance as the team looks to the future.

https://twitter.com/canucks_history/status/1813955915797930312

Fan reactions to the new centre ice logo have been mixed. Some fans have welcomed the bold update, appreciating the larger logo as a statement of the team's renewed ambitions. Others, however, have expressed nostalgia for previous designs, such as the black skate and are hesitant to embrace the change. This split in opinion is not uncommon when it comes to changes in team branding, but it highlights the <a href="https://canucksarmy.com/news/report-jonathan-lekkerimaki-to-represent-the-canucks-at-the-2024-nhlpa-rookie-showcase">deep connection that fans have with the Canucks' identity.</a>

https://twitter.com/ElliottWolfeJ/status/1827098156435435813

https://twitter.com/millerthegoat9/status/1827097319139111050

For those eager to see the new design in action, the first opportunity will come on September 24th, when the Canucks take on the Seattle Kraken in their pre-season opener. This game will offer fans their first look at the updated centre ice logo in a competitive setting. However, the true test will come on October 9th, when the Canucks play their home opener against the Calgary Flames. With more fans in attendance and the excitement of the regular season, the new logo will surely draw even more attention.

Whether fans ultimately embrace the change or long for the previous design, the new centre ice logo will undoubtedly be a focal point of discussion as the Canucks gear up for their latest campaign.

Vancouver Canucks unveil new centre ice logo for 2024-25 season

Defenceman Kirill Kudryavtsev during the Vancouver Canucks' 2-0 win over the Edmonton Oilers at the 2024 Young Stars Classic from Penticton, BC

Recent articles from Jagraj Lalli

Breaking News