NHLNumbers Logo Contest Entries

Kent Wilson
May 28 2012 11:55AM

 

 

Just over a week ago we announced a contest to design a new NHLNumbers logo. And aside from those designers who castigated us for soliciting spec work or something, the response was fairly positive. We received a number of excellent entries which we have been poring over with serious minds and profound thoughts.

It's too difficult a decision for us, I think, so we'd like reader impressions as well. We'll forgo the easily skew-able web poll in favor of yays or nays in the comments. Share your thoughts and we'll pick the winner from the finalists by the end of the day.

Thanks again to to everyone who participated.

First up we have what was obviously the strongest submission -

Luckily it was from Nations Network owner Wanye Gretz who was therefore ineligible to enter. Nevertheless, he clearly set a pretty high bar.

Following in no particular order are the true potentials:

ENTRY A

ENTRY B

ENTRY C

ENTRY D

ENTRY E

ENTRY F

ENTRY G

ENTRY H

ENTRY I

ENTRY J

ENTRY K

 So that's the field. Have at 'er folks.

39d8109299a9795cb3b41a4e9b49d501
Former Nations Overlord. Current FN contributor and curmudgeon For questions, complaints, criticisms, etc contact Kent @ kent.wilson@gmail. Follow him on Twitter here.
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#101 james wilson
May 28 2012, 07:33PM
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D

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#102 mharco
May 28 2012, 07:37PM
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I and D

The pencil and paper in I is clever.

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#103 Spencer
May 28 2012, 08:12PM
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C first choice

D 2nd

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#104 Stocc
May 28 2012, 08:20PM
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Danny Gray wrote:

I like either C or D. But D just a little more.

This--^

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#105 Jonathan Willis
May 28 2012, 09:04PM
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I quite like D, followed by C.

But they're all good.

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#106 Josh L.
May 28 2012, 09:09PM
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I like all of them, but C D and E are my favorites. I'd go with D for creativity.

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#107 Jamie B.
May 28 2012, 09:13PM
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I vote for C.

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#108 John Q. Mind
May 28 2012, 09:19PM
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D!

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#109 jono
May 28 2012, 09:20PM
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gotta be D

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#110 Guy
May 28 2012, 09:21PM
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I like D, E, and A best, in that order.

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#111 sec206
May 28 2012, 09:37PM
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D

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#112 A-Mc
May 28 2012, 09:49PM
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D for sure. It makes a good banner, page header and the shield/stick make a good icon/Favicon.

D is a clear winner imo. Its very clean.

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#113 Zack
May 28 2012, 10:42PM
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C. Best overall in my opinion, some other quality entries but C takes the cake. D looks like a stock market crash, maybe if it was flipped horizontally it would look better otherwise it just looks like the site is headed in a downwards direction!

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#114 Costanza
May 28 2012, 10:49PM
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Going with C, D then I.

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#115 CitizenFlame
May 28 2012, 11:05PM
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I think C because of consistency with the Nation logos. Then I like D & E, in that order.

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#116 Neil
May 28 2012, 11:55PM
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I like A and E. not too detailed that they are difficult to print on smaller crests etc and include the ".com" which is essential

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#117 Giant Squid Overlord
May 29 2012, 12:01AM
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D followed by e and a.

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#118 David S
May 29 2012, 12:41AM
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Entry C is the only one consistent at all with any other Nation logo. The rest are just creative wanks.

I gotta say, some fairly decent designers are throwing their talents away pretty dirt cheap. Kind of devalues the profession.

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#119 eskimo44
May 29 2012, 02:34AM
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Easily C IMO. Makes the Most sense and looks great.

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#120 Smyth94ever
May 29 2012, 07:07AM
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C is the clear winner in keeping with the Nation ident, which is important for branding, no? Yes!!

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#121 The Towel Boy
May 29 2012, 08:07AM
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I vote E all the way...Hands down. No question. Not even close. OK, D is pretty rad.

...I guess.

#TeamE

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#122 Ben Wendorf
May 29 2012, 09:04AM
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I'd go with D.

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#123 Tach
May 29 2012, 09:19AM
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I would vote J, D, C in that order.

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#124 Jprime
May 29 2012, 10:19AM
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I vote D

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#125 Nat
May 29 2012, 11:31AM
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D. That's a great, clean, simple logo. Very distinct too.

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#126 Senator Theo
May 29 2012, 11:38AM
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Can we vote for the existing logo? If not, I like D.

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#127 Sobueno
May 29 2012, 12:01PM
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Although all of these look great, with Wanye's perhaps the best of all, I'd have to go with C as my favorite. Keeping with the nation theme and all that. I do also like D and G though!

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#128 yegCopywriter
May 29 2012, 12:02PM
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D gets my vote for a clean, versatile design and strong concept that quickly tells the NHL Numbers story.

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#129 Brownlee loves the word meow
May 29 2012, 12:15PM
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OilerLand wrote:

The "new combined" logo entry is the perfect example of why you should hire a professional. It's a terrible idea. It's kinda like a Well endowed lady wearing a parka.

entry D is borderline perfection by itself.

I was surprised at the quality of that logo given the fact it's a contest open to anyone with a mouse and a bootleg photoshop. Its the real deal, guys.

Meow I think it is safe to assume you created logo D, or someone you know at least.

It is a Great logo for a stand alone company. Nailed the Numbers idea, and put forth a great effort on the NHL feel.... but since it is part of the Nation Network you/they could have easily looked at the rest of the logo's and seen that they have one thing in common.

Dont get me wrong.. it is a great logo. But you should have used a FIST.

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#130 Brownlee loves the word meow
May 29 2012, 12:17PM
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meow meow

www.teamfist.com/nhlnumbers/

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#131 Soft Hands McSteeley - FIST Movement
May 29 2012, 12:25PM
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He added another option so it doesn't look like a wrist getting slit

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#132 druds
May 29 2012, 12:30PM
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D or F

F I like the stylized hockey stick and puck...graphically very cool although I understand a bit difficult to get initially that its NHL numbers as opposed to HNL

D well thought out...

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#133 Scott
May 29 2012, 12:33PM
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A

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#134 Harlie
May 29 2012, 12:52PM
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Entry B

Clean, classic & timeless.

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#135 Beevbo
May 29 2012, 12:54PM
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@Brownlee loves the word meow

I am the designer of Entry D, and to the best of my knowledge I have not met OilerLand, unless I have friends I didn't know read The Nation.

I think your version of the logo works fine without the hockey stick crest squeezed in there. It certainly is right in line with The Nation branding, but I think something simpler on the wrist would look better and make a stronger logo.

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#136 Brownlee loves the word meow
May 29 2012, 01:37PM
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Beevbo wrote:

I am the designer of Entry D, and to the best of my knowledge I have not met OilerLand, unless I have friends I didn't know read The Nation.

I think your version of the logo works fine without the hockey stick crest squeezed in there. It certainly is right in line with The Nation branding, but I think something simpler on the wrist would look better and make a stronger logo.

Meow that is my bad then, he seemed insulted.

It was hard not to try and include your logo as it was definitely the best one.

I do agree that it feels forced, but it was more of a what if than anything else. Do you have an idea of what could fit on the wrist, I didnt mind the number sign that was used in design C, but I thought it wasnt blending well enough like the orca fin, the oil drop, the flame, and the maple leaf do on the existing logos.

In my most recent addition I re-did yours to include the fist and changed the background to resemble the background the NHL uses for the playoffs.

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#137 Brownlee loves the word meow
May 29 2012, 01:39PM
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Meow...I am sorry, I forgot to mention the jet for all you jets fans.

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#138 icybreaker
May 29 2012, 04:21PM
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D. Modern, clearn look. Eyecatching. Mixes hockey and stats symbols.

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#139 Wanyes bastard child
May 29 2012, 04:39PM
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Kent Wilson wrote:

Decisions are being made in the war room as well speak. Wanye keeps demanding we use his logo, but once we get him past that I thin we can announce a winner as early as tomorrow.

Distract him with some bud light, problem solved ;)

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#140 Aaron
May 29 2012, 05:00PM
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Design wise, I like D the best. But I'd choose C as it fits with your branding the best (and it is still an excellent design)

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#141 MattL
May 29 2012, 05:00PM
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D

Mos def.

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#142 Frank
May 29 2012, 05:03PM
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D

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#143 PerryK
May 29 2012, 08:54PM
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"D" is by far the best!

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#144 MC Hockey
May 29 2012, 10:22PM
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I like C for continuing with your themes and D for it's creativity

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#145 tenzerothree
May 30 2012, 02:04AM
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Now that it looks like the Nation folks are off making a decision I just wanted to say thank to everyone who voted for C. So... Thanks!

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#146 MediumWell
May 30 2012, 06:10AM
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Easily the two best are A and D. I like the clean, simple look of A, but that logo in D...man, that's a tough call.

In a squeaker, D takes it. The idea of a "hockey stick graph" is clever enough, but the superb execution of the idea means it's the champion.

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#147 Matty
May 30 2012, 11:55PM
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I like A and D.

I need some legal advice. Thinking of holding a contest where I let lawyers submit solutions to my problems online, the I follow the advice I deem best. I get free advice; the lawyer gets free exposure. Everybody wins!

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#148 Brownlee loves the word meow
May 31 2012, 12:11PM
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OilerLand wrote:

I didn't design it, nor do I know the person who did, NOR did I enter the contest. But I am a designer and I know what I'm talking about.

NHL numbers is a site that can work on its own and has its own brand power potential. Don't confuse people by using the fist. The team sites can have fist logos because they are a family, a group of similar style sites. They work together. NHL numbers should exist on its own, it is a different niche.

That's my contribution to the contest which I believe is just as valuable as creating a logo entry in the first place.

Meow, ok that is my bad, I get it now. You instead were just insulted by the logo being created by "amateurs" instead of hiring a "professional" like yourself.

As long as your a designer then I guess we should all bow down because it is a fact that you know what your talking about?

Question: Would you use a bootlegged version of photoshop, which your initial comment suggested, or would you use a bootlegged version of illustrator to create a logo?

Semantics? Nope.. its kinda like thinking people use a slip'n'slide's to get to work rather than a car... You can travel using both... but one of those is the actual tool used for the task at hand. Since your comment suggests your lack of specific knowledge, one might have to question you knowing what your talking about in this particular area of design.

Is it just me or is the site a blog...about hockey: players, coaches, gm's, and the game itself? The only difference is that it is based entirely on numbers backing up ideas instead of just part of the time. Ohh and they focus on all 30 NHL teams.. A "family" of teams if you will. 30 FIST's or a FIST 30 times larger would make more sense... No FIST, would make no sense... just like you.

Everybody's voice should be heard including yours and I dont argue that it is just as valuable as the logo ideas themselves... That is what this part of the competition is all about, and also what all of these blog sites are about, but your value is no bigger/smaller than the rest of ours even though your clearly know what your talking about.

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